Wednesday, December 3, 2008

Legitimate Home Based Businesses: 5 Ways Experts Build A Search Engine Friendly Website

Legitimate Home Based Businesses: 5 Ways Experts Build A Search Engine Friendly Website
Copyright Francina Smit

http://www.InHouseDollars.com

Regardless of the size of legitimate home based businesses, you should build a search engine friendly website. This does not have to be hard to do, and in this article we will take a look at five ways the experts make their website friendly to the search engines.

The key phrase to learn and understand is "search engine optimization." A search engine will optimize your website based on the information you give it. Therefore to build a search engine friendly website you will want to concentrate on various things including the layout and design, as well as the keyword phrases that you target.

Here are a few tips on how you can do that to make it a win-win situation for both your company and the search engines.

1. The first thing to consider is the length of time you register your domain name for. Search engines like to see domain names that are registered for two years or longer at a time.

This shows confidence and longevity in your business, and will make it friendlier when it comes to being optimized and ranked by a search engine.

2. Today much emphasis is put on niche marketing and this is important when building websites for legitimate home based businesses. Although you are targeting search engines for traffic your real audience is the visitors who come to it on a daily basis.

3. Therefore you want to use keyword phrases that relate to the theme of your site. This makes it more search engine friendly and more likely to rank high for those targeted words.

When building a keyword list to target, you want to know what your visitors are searching for. Therefore it is important to build a very lengthy keyword list that you can expand upon as you develop your site and add more pages to it.

4. When you are designing your website you want to consider your target market and keep it in mind. You may have a general theme that your site is going to follow, but you want to develop some consistency from one page to the next.

When a person leaves one of your web pages and goes to another one they should feel like they are still on the same website. Therefore concentrate on details such as background color, font style and size, and keep this uniform throughout your whole website.

5. Every professional Internet marketer builds a website that is rich in unique content. Search engines love this and will hold websites for legitimate home based businesses in a higher esteem than websites that is filled with private label content that somebody else already has on their site.

Plus, this gives you the opportunity to have input into the content you install on your site. It also gives you a chance to monetize your content with things such as ppc text links, banners, and affiliate programs that you represent.

These are five ways the experts build a search engine friendly website that pays off for legitimate home based businesses almost immediately and in the future.

Labels: legitimate home based businesses

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Feature Article: Make the Leap to Home Based Business Success
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21256

Before you can have a successful home based business, you must first possess 3 "intangibles." These are things that must come from WITHIN you.

 ===> Intangible 1 <===

First, you must have a strong WHY.

Why MUST you have a successful home business? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box (laptop computer) that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in a home based business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to have a successful home based business or make your living from home, you won't. It's that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money working from home. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money working from home. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money with your own home based business.

I've always said that "affiliate marketing" (a simple way to make money from home) is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. In fact, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with a home based business.

That's backwards for most people who like to aim before they fire. The fact is that home based business success is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start a home based business. You simply have to start one. It's like having children... You're never really ready, but when it happens you adapt and grow. This is what I call "Making the Leap."

The good news is that the cost of failure with having your own home based business is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this: http://www.PlugInProfitSite.com/main-21256

You simply need to get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to build a successful home based business. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to creating a successful home based business today!

About the Author:

Stone Evans, The Home Biz Guy has helped thousands of people in over 200 countries around the world start and run a successful home business. Discover 3 easy steps to start your own home business and subscribe to The Home Biz Guy's FREE Home Business Secrets Mini-Course at: http://www.PlugInProfitSite.com/main-21256

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